Atlantic Museum Galway
The overarching project vision was to create a dynamic and highly marketable cultural tourism destination centred around Galway’s iconic Spanish Arch, Comerford House and the existing Galway City Museum.
Through collaborative work with the cultural services client team, City Council, funders and stakeholders, we developed a compelling vision centred around Galway’s connectedness to the Atlantic.
- Attraction definition
- Site-wide interpretative strategy
- Market placement analysis
- Audience relevance assessment
- Vision testing
- Visitor experience definition